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Franchising can help you turn your passions into exciting opportunities and allow you to go into business for yourself, but not by yourself.



As the world has changed so much so fast, there has never been a better time to make your entrepreneurial dreams come true!  Life is too short not to do something you love. 


Grooming Store is an innovative concept in the multi-billion dollar men's grooming industry. Grooming Store's concept is simple: Provide amazing grooming services with the best grooming products for men in an upscale environment, at a great price.


Apply now and learn more about owning your own Grooming Store!


Our Mission is simply to make Men Look and Feel their Best.

In 2014, while running his own barbershop, Grooming Store CEO\cofounder Kevin Morris noticed his customers seeking more luxury services and premium grooming products for their hair, skin and especially their beards as more men were beginning to sport beards from the streets to the boardroom.

Kevin partnered with his cofounder Rhon Hayes and developed partnerships with the most exclusive brands in the men's grooming industry to sell premium products to their customers.

This new concept of pairing grooming products for men with expert barbering services called "grooming packages" became the franchise business known as Grooming Store.


Reliable Destination for Quality Grooming Products

Grooming Store is an easy-to-navigate brick and mortar destination where men can browse shelves stocked with premium men's grooming products at competitive prices.

Expert In-Store Consultation 

What's the point of stocking the best men's grooming products if you can't try them out first? Our professional barber stylists are expertly trained to deliver the highest quality grooming services for our customers in a clean and relaxing environment. All of the premium products used by our barber stylists are available for purchase at the Grooming Store.

We Partner with the Best Brands in the Men's Grooming Industry.


We award franchises based on qualifications including, but not limited to:

  • Commitment

  • Energy and enthusiasm

  • Integrity

  • General compatibility with the concept

  • Retail or hospitality experience

  • Development area availability

  • Minimum net worth of $400,000 and liquidity of $100,000

Above all, we’re looking for people who share our obsessive dedication to over-the-top customer service. It helps, but is not required, if you or someone on your team have some hair-related experience. 


Building a beautiful Grooming Store is not overly expensive - the initial all-in cost to open a Grooming Store ranges from $230,000 - $440,000.



Finding a great location for your Grooming Store is a collaboration between you, Grooming Store and a broker.  Working together we all benefit from the combination of different expertise and knowledge.  Want a Grooming Store closer to you? Submit your application now to begin exploring the opportunity!



Our Real Estate and Development team will help coordinate the comprehensive services necessary to design and coordinate construction of your Grooming Store, including space planning, design, construction documents, and the option to help the bid process and support during construction.



  • Help finding a location and negotiating your lease.

  • Complete store design, development
    and construction support services.


  • Full integration with our customized online booking and POS systems.

  • Comprehensive operations manual to provide step-by-step guidance.

  • Training for 1-3 members of your team.

  • Marketing support and guidance including Social Media, Public Relations and Promotional Materials.

  • Pre-Opening training at your newly constructed shop.

  • The opportunity to join a group of like-minded franchise owners who will share their key learnings and successes with you.



How much can I make as a Grooming Store franchisee?

The Federal Trade Commission and state franchise sales regulations do not allow franchisors to provide profit projections. However, if you become a qualified candidate, we would be happy to share our Franchise Disclosure Document (FDD).

How much are the royalties and other annual fees?

Our current Initial Franchise Fee is $35,000. Royalty fee is 6% of gross sales.


Do I need experience in the hair industry?

No. We are looking for individuals who share our obsessive dedication to over-the-top customer service. We can teach you and your team the rest.


How much does it cost to become a Grooming Store franchisee?

All-in start-up costs range from about $230,000 to $440,000 depending on a number of things, including the size and condition of your location. A complete breakdown of these estimated costs is included in our FDD.


Does Grooming Store offer financing?

No, you will be responsible for financing. We would be happy to introduce you to lenders and financing brokers who are familiar with our business.


How long does it take to open a Grooming Store?

Each location is different, but the most time-consuming steps tend to be site selection, lease negotiation, build-out (including permitting) requirements, and training. However, we anticipate it will take approximately 6 to 9 months from signing your lease to opening day at your Grooming Store.


In order to take the next step in opening your own Grooming Store, we ask that you fill out and return the following application.

The information you provide will help us determine if we are a good match for each other.

Our services are available to all members of the public regardless of race, gender or sexual orientation.


We look forward to you joining our family.

Thanks for submitting! We look forward to following up with you about this great franchise opportunity.

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